Monday, January 15, 2007

Strong Interest Inventory

Strong Interest Inventory

For nearly 80 years, the Strong Interest Inventory assessment has guided thousands of individuals in exploring careers and college majors. The Strong Interest Inventory assessment is the most respected and widely used career planning instrument in the world.

The Strong Inventory is a professional career interest inventory that is –

  • Well researched and extensively validated
  • Used by career coaches and college counselors worldwide

The Strong Interest Inventory is an on-line Holland Code assessment that helps you identify -

  • Interests
  • Holland Codes
  • Careers

Strong Interest Inventory

The results include –
  • Scores on the level of interest on each of the six Holland Codes or General Occupational Themes. Holland Code Themes include – Realistic, Investigative, Artistic, Social, Enterprising, and Conventional.
  • Scores on 25 Basic Interest Scales (e.g. art, science, and public speaking)
  • Scores on 211 Occupational Scales which indicate the similarity between the respondent's interests and those of people working in each of the 211 occupations.
  • Scores on 4 Personal Style Scales (learning, working, leadership, and risk-taking).
  • Scores on 3 Administrative Scales used to identify test errors or unusual profiles.
Use the Strong Inventory to –

  • Explore and identify careers related to your interests
  • Choose education and training options that match your interests and Holland Codes
  • Understand how your personality is related to your interests
  • Determine your preferred learning environment
  • Understand your leadership, risk-taking, and teamwork preferences
  • Improve career direction
  • Focus on the future
  • Find the dream job
  • Achieve satisfaction in your work

The Strong Interest Inventory has six (6) sections –

Strong Interest Inventory

General Themes – Description of the interrelationship between Holland Codes and -
  • Interests
  • Work activities
  • Potential skills
  • Personal values

Strong Interest Inventory

Basic Interest Scales – Identification of your Highest Holland Code Themes, Holland Theme Code, Standard Score, and Interest Levels
Basic Interest Scales point to work activities, projects, course work, and leisure activities that are personally motivating and rewarding.
The Interest Scale Levels are Very Little, Little, Moderate, high, and Very High.
Your Basic Interest Scales Report will give you your TOP FIVE Interest Areas and the Areas of Least Interest.

Strong Interest Inventory

Occupational Scales – Comparison of your likes and dislikes with those people who are satisfied working in various occupations.
The Occupational Scales matches your interests to 122 occupations. Your score matched the likes and dislikes of people who are working in and are satisfied that career. The occupations are an example of a larger job cluster. The TOP TEN Occupations are the careers that most closely match your interests. Within each Holland Code Theme, you will find careers that you are Dissimilar, Midrange, or Similar to your score, likes, and dislikes.

Strong Interest Inventory

Personal Style Scales – Description of relationship between Holland Code Themes, work styles, learning, risk taking, and team work. Examples of Personal Style Scales include –
  • Working with People
  • Enjoying helping others
  • Preferring practical learning environments
  • Preferring short-term training
  • Taking charge of others
  • Taking risks
  • Making quick decisions
  • Working on teams

Strong Interest Inventory

Profile Summary – Overview of Your Highest Themes, Theme code, Top Five Interest Areas, Areas of Least Interest, Top Ten Strong Occupations, Occupations of Dissimilar Interest, and Personal Style Scales Preferences

Response SummarySummary of the Occupations, Subject Areas, Activities, Leisure Activities, People, and Characteristics Sections. You receive information about the number of responses in each section that were Strongly Like, Like, Indifferent, Dislike, or Strong Dislike.

Strong Interest Inventory

College Profile Report

The College Profile Report covers additional information, for example –

  • Using Your Themes – Listing your Primary Theme or Holland Code
  • Considering Themes of Greatest Interest to You – Definition, Descriptions, Preferences, and Typical College Majors
  • Using Your Basic Interest Scales – Definition, Descriptions, Camps Organizations/ Activities, Internships/ Job Settings, and College Courses
  • Using Your Occupational Scales – Top Strong Occupations, Theme Code, Educational Preparation, College Courses, and Related Careers
  • Using Your Personal Style – The relationship of Personal Style Scale to Preferences and Activities

Strong Interest Inventory

High School Profile Report

The High School Profile Report has information designed for high school students, for example –

  • General Occupational Themes – Listing Primary Theme, Holland Code, Educational Programs, Volunteer and Job Possibilities, and Work Environments
  • Basic Interest Scales – Interest level, Descriptions, Values, Careers, and Sample Work Activities

Standard, College, or High School Interpretative Reports

The Interpretative Report has the following additional information –

  • General Occupational Themes – General Interests or Holland Codes
  • Basic Interest Scales – Specific activities you might like to do at work and in your leisure time
  • Occupational Scales – Occupational suggested by interests
  • Personal Style Scales – Your preferred styles of working and learning

For the six Occupational Themes or Holland Codes, there are –

  • Definitions
  • Descriptions
  • Career fields
  • Personal descriptors
  • Leisure activities
  • Career Motivators
  • Motivator Combinations
  • Action Steps

In the Basic Interest Scales areas, the report discusses –

  • Top Strong Interest Areas
  • The relationship between Basic Interest Scale, General Occupational Theme/ Holland Code, and Typical Interests and Activities
  • Action Steps

The report outlines Similarity to Occupations. Similarity to Occupations highlights –

  • Top Strong Occupations
  • The relationship between Occupations, Holland Theme Code, Typical Work Tasks, and Selected Knowledge, Skills, and Abilities
  • Action Steps

In Your Personal Style, the Interpretive Report uses the Personal Style Scale Preferences to provide suggestions about your Work Style, Learning Environment, Leadership Style, Risk Taking, and Team Orientation.

The Interpretive Report Summary provides an overview of the –

  • Highest Themes
  • Personal and Work Environment Descriptors
  • Specific Interests for Work, Leisure, and Learning
  • Careers that might be Most Appealing
  • How you like to work and learn

The Interpretive Report also lists Action Steps and Helpful Resources.


Strong Interest Inventory is an ON-LINE, Holland Code career self assessment test. When you complete your transaction, you will receive two e-mails. The first e-mail confirms payment received. The second e-mail lists the following information -

  • Product Title
  • Transaction ID
  • Strong Interest Inventory Web Site Link
  • Username
  • Password
  • Our contact e-mail

COST for Make a Career Profile: $60/ Sale Price $50

Once you are transferred to the Strong Interest Inventory web site, you enter your User Name and Password, and access to the web site is immediate.

Read more about the Strong Interest Inventory...

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